Monthly Archives: May 2011

An Identity Challenge

It sounded simple enough – Vet clinic name, cat, dog, heart shape. The client had a rough sketch done of what she had in mind. some designer might mind this; I like a jumping off point especially when there is drawing or illustration involved. I’ll try different angles of course, but a clear direction inst’ such a bad thing. In this case, the original position of the cat and dog ended up being too awkward to create. The animals just didn’t look… comfortable.